jeudi 3 mars 2011

Jim's Inc. - Not your average Rockville plumber

Today, we're looking at Jim's Inc. An SEO website redesign performed by the professional group at SEO Samba.

 Jim's Inc. is a plumber in Rockville, MD who also provides heater repair services, AC cooling services, handyman services, air duct cleaning and electrician services in the Washington area.

The new website also provides a tiny shopping area composed of 3 products at launch. It is built using the open source cms SEOTOASTER and optimized by the SEO Software SEO Samba.


This project was led by the excellent referral marketing consultant SilverTree Consulting Gina Palladino.
An interesting aspect of the project is that this gave us a benchmark with Yodle which had been hired in the past to provide the same kind of services. I took a screen-shot of the website they built for Jim Mitcham below;

The overall aspect of the website is quite simple in both cases. From a search engine performance stand-point however I expect to see a quite significant difference, why?

Well for once, the Yodle built website uses duplicated text from Wikipedia. No effort was made in writing original content value which basically disqualify much of any subsequent effort.

I hate to be critical of the competition, but it is hard not to be offended by such lack of care as I'm told Jim's Inc. paid a substantial amount to Yodle.




We'll be waiting for the end-results. I'll post them here in a month or so. Until then, take care.

4 commentaires:

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